For Colleges, Student Orgs & Communities

Where students discover who they areand who they're becoming.

Identity Lab is a transformative learning experience where students safely explore who they are, build confidence, strengthen relationships, and discover purpose through interactive activities, reflection, dialogue, and experiential learning.

Years facilitating
14+
Signature workshops
12
Modalities
SEL · CBT
About Identity Lab

A facilitator-led space for identity, healing & purpose.

Identity Lab merges social work principles, social-emotional learning, CBT strategies, reflective dialogue, and faith-informed personal development — built by a practitioner who has spent her career empowering students to lead from their strengths.

Portrait of Shawnice Reid, MSW — founder of Identity Lab
Credential

Master of Social Work

14+ years facilitating SEL, youth development, and identity-centered programs across the Chicago area.

Founder

Shawnice Reid, MSW

Founder, Facilitator & Identity Strategist

Shawnice Reid is a social worker, facilitator, and educator with more than 14 years of experience leading social-emotional learning, youth development programming, and leadership formation across educational, community-based, and higher education settings throughout the Chicago area.

Her work is rooted in a strengths-based approach — empowering individuals to recognize their value, develop their gifts, and overcome challenges. After the COVID-19 pandemic, she began reflecting on the growing need for deeper conversations around identity, belonging, purpose, and spiritual development in an AI- and technology-driven world. That reflection became Identity Lab.

"Identity Lab is the beginning of a journey — a place where people discover their story, strengthen their identity, and build a foundation for lifelong growth."

— Shawnice Reid, MSW
Looking Ahead

Identity Lab is the foundation for a larger Book of Life Institute.

A faith-integrated educational framework exploring the relationship between identity, emotional development, spiritual formation, leadership, and healing.

The Book of Life Institute

Every person carries a unique life story that deserves understanding, healing, and growth. Drawing inspiration from Narrative Therapy, participants examine previous chapters, identify patterns, reframe experiences, and move forward with greater purpose and clarity.

The Christian Manual Framework

A spiritual development model that helps individuals understand emotional, behavioral, relational, and spiritual growth through a faith-based lens — a guide for personal development, leadership formation, and healing.

Long-Term Vision

To create educational resources, workshops, leadership training programs, certification opportunities, and healing-centered initiatives that support individuals, churches, colleges, and communities seeking restoration and healthy spiritual formation.

Workshops & Programs

Twelve signature workshops. One interactive lab.

Strengths-based, movement-driven sessions that integrate SEL, CBT strategies, reflective dialogue, and identity exploration — built for college campuses, student organizations, wellness centers, and faith communities.

Identity Foreclosure: When Others Choose for YouIdentity & Self

Identity Foreclosure: When Others Choose for You

Explore how family, peers, culture, and social systems shape identity — and learn to make intentional choices about who you want to become.

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The Identity Lab: Discovering, Testing & Strengthening Your Sense of SelfIdentity & Self

The Identity Lab: Discovering, Testing & Strengthening Your Sense of Self

An interactive experience focused on self-discovery, values clarification, strengths identification, and personal growth.

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Escape the Story: Childhood Escapism & Reclaiming Your NarrativeRelationships & Healing

Escape the Story: Childhood Escapism & Reclaiming Your Narrative

Examine the ways individuals learn to emotionally escape difficult experiences and how those patterns influence adulthood.

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Breaking Cognitive Strongholds: Rewiring Thoughts, Renewing IdentityCognitive & Emotional

Breaking Cognitive Strongholds: Rewiring Thoughts, Renewing Identity

CBT-informed strategies to identify limiting beliefs, challenge unhelpful thinking patterns, and develop healthier perspectives.

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Breaking Free: Arrested Development & Identity FormationCognitive & Emotional

Breaking Free: Arrested Development & Identity Formation

Explores how unresolved experiences can impact emotional growth, decision-making, and identity development.

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Breaking the Loop: Rumination, Thought Loops & Behavioral InterruptionCognitive & Emotional

Breaking the Loop: Rumination, Thought Loops & Behavioral Interruption

Practical tools for recognizing repetitive thinking patterns and creating healthier responses.

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Offense: When Hurt Becomes a StoryRelationships & Healing

Offense: When Hurt Becomes a Story

Examines the impact of unresolved hurt, conflict, and personal narratives on relationships and personal growth.

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Bitterness: The Hidden RootRelationships & Healing

Bitterness: The Hidden Root

Explores how resentment develops, affects well-being, and influences identity and decision-making.

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Unmasked: From Perfection to Authentic PurposeIdentity & Self

Unmasked: From Perfection to Authentic Purpose

Challenges perfectionism and encourages participants to embrace authenticity, growth, and purpose.

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Rescue 101: Healing the Hidden WoundsRelationships & Healing

Rescue 101: Healing the Hidden Wounds

A strengths-based workshop focused on recognizing emotional wounds, building resilience, and promoting healing.

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Criminal Minds: The Influence FilesCognitive & Emotional

Criminal Minds: The Influence Files

Investigating gaslighting, social media, and psychological influence — recognize manipulation, build critical thinking, and make healthy decisions.

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Mission Possible: From Formation to CommissionLeadership

Mission Possible: From Formation to Commission

A servant leadership development workshop focused on purpose, influence, teamwork, and community impact.

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On the horizon

Future Offerings

Identity Lab Facilitator Training
Christian Manual Curriculum
Leadership Certification Programs
Retreats & Conferences
Investment

Pricing & Packages

Transformative workshop experiences tailored for higher education communities, student leadership programs, and faith-based partners.

01

Workshop Formats

The Intensive

50-Minute Session

$350–500

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Deep Dive

90-Minute Session

$600–750

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Half-Day Focus

3-Hour Block

$1,000–1,500

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Curriculum Arc

Multi-Session

From$1,200

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02

Partnership Packages

Starter

$500

  • Single workshop format
  • Resource digital packet
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Engagement

$1,250

  • Two 90-minute workshops
  • Dedicated planning call
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Most Popular

Full Semester

$2,500–3,500

  • Five-workshop curriculum series
  • Student leadership coaching
  • Custom curriculum design
  • Pre/post engagement assessment
Start Partnership

Residency

From$5,000

  • Semester-long campus residency
  • Keynote + faculty intensives
  • Ongoing student org consultation
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03

Add-ons & Consulting

Keynote Presentation

High-impact talks for conferences and campus-wide events.

from $750

Add Service
Strategy Consultation

1-on-1 advisory for faculty, leadership, and program teams.

* Every engagement includes a comprehensive pre-event consultation and customized resource materials. We are committed to accessibility — sliding-scale pricing is available for underserved communities and faith-based partners.

Investing in identity is the first step to institutional health.

Booking & Contact

Let's design something meaningful for your community.

Tell us about your campus, organization, or event. Shawnice personally reviews every inquiry and replies within a few business days.

Email Directly

Flexible Scheduling

Single sessions, multi-week series, or full campus residencies.

Free Pre-Event Call

Every engagement includes a complimentary planning consultation.

Tailored Curriculum

Workshops shaped around your community's needs and goals.